I build the operating model around product-engineering work: leadership structure, ownership, delivery rhythm, stakeholder confidence and the connection between product direction and engineering execution.
I help organisations move AI from fragmented experimentation into practical adoption, responsible use, onboarding, governance, use-case delivery and workforce capability.
I make complex delivery visible and executable. For me, governance is not reporting theatre. It should create clarity, decisions, ownership and action.
My MSc AI research focuses on LLM security, indirect prompt injection, RAG risk, enterprise AI assistant behaviour and the trust boundaries around generative AI systems.
At WBA Technology Center Ireland, I joined during the early build phase and helped build Product, Engineering, DevOps / Delivery, UX and AI adoption capability from initial setup into a mature operating model.
The work included developing managers and functional leads, improving delivery governance, creating stakeholder confidence and connecting Ireland-based capability into wider enterprise delivery across Europe and the US.
The real work was not only managing people. It was building the machine around the work: leadership, culture, operating rhythm, governance and trust.
A major part of my recent work has been moving enterprise AI from scattered experimentation into structured adoption.
I initiated and sponsored an AI Community of Practice focused on education, responsible use, onboarding, governance, use cases, support and confidence-building across technical and non-technical teams.
For me, AI transformation is not a licence rollout. Access is not transformation. Real adoption happens when people learn how to use AI safely and practically in their actual work.
My MSc research in Artificial Intelligence focused on indirect prompt injection and indirect input attacks against LLM-based systems.
The core question was simple: can an enterprise AI system be manipulated by someone who never touches the model?
This work connects directly to enterprise AI adoption, especially as organisations rely more on AI assistants, RAG systems and agentic workflows.
Director-level leadership across Product Engineering, Engineering, DevOps / Delivery, UX, Enterprise AI adoption and delivery governance.
Built capability from early setup, led managers and functional leads, governed delivery across distributed enterprise teams, and supported business-critical pharmacy technology across large-scale store and fulfilment operations.
Led global digital platform and engineering capability across enterprise digital channels, supporting internal and external platforms across global functions and markets.
The work covered web, mobile, social marketing platforms, content streaming, low-code development, digital asset management, AR / VR, software-as-a-medical-device engineering, architecture direction and delivery governance.
Held progressive global technology leadership roles across DevOps, Architecture, Infrastructure, Product, Development and Digital Technology.
Built DevOps as a new enterprise service, introduced CI/CD and infrastructure-as-code capability, created unified digital architecture direction and supported complex global technology transformation.
MSc AI research into indirect prompt injection, RAG risk and how enterprise AI systems can be manipulated through trusted-looking content.
Speaker Chair at Dublin Tech Summit, moderating a panel on next-generation retail experiences and the role of AI across digital and physical customer channels.
Work on moving enterprise AI from hype and experimentation into practical workforce capability, responsible use, onboarding and real business value.
Leadership is not only slides and slogans. It is how people show up for each other when the work gets messy.
Shay Weiss is a Dublin-based Product Engineering and Enterprise AI Transformation leader with 20+ years of experience across Engineering, Product, DevOps, Architecture, Digital Platforms, Security, Governance, Enterprise Delivery and AI adoption.
Shay helps complex enterprises turn technology ambition into real operating capability. His work includes building teams, creating leadership rhythm, improving delivery confidence, connecting product direction with engineering execution and helping organisations adopt AI in a practical, governed and useful way.
Shay is known for building technology capability in complex enterprise environments. He creates order in ambiguity, builds leaders, improves delivery governance, connects product and engineering, and helps organisations turn AI from experimentation into practical adoption.
Shay is suited for senior roles across Product Engineering leadership, Engineering leadership, Enterprise AI Transformation, AI Adoption, Technology Capability Building, Delivery Governance, Technology Centre leadership, Platform Engineering leadership and VP Engineering path roles.
Shay has led across Product Management, Engineering, DevOps / Delivery, UX and delivery governance. His work focuses on connecting product direction with engineering execution and building the operating rhythm needed for enterprise-scale delivery.
Shay has led practical enterprise AI adoption work across technical and non-technical teams, including community building, education, responsible use, onboarding, support, use-case development and workforce enablement.
Shay’s MSc AI research focuses on LLM security, indirect prompt injection, indirect input attacks, RAG risk, AI governance and enterprise AI assistant behaviour.
Indirect prompt injection is a risk where hidden or malicious instructions are placed inside content that an AI system later reads, retrieves or processes. The user may ask a normal question, but the AI may be influenced by instructions hidden inside documents, emails, webpages or knowledge sources.
Enterprise AI systems often read company documents, emails, webpages, SharePoint content, Google Drive content, knowledge bases and other sources. If those sources contain hidden or manipulated instructions, the AI output can become unreliable, unsafe or misleading.
Shay’s leadership style is practical, people-first and execution-focused. He builds trust, creates clarity, develops managers and functional leads, protects teams from unhelpful noise and helps people take ownership in ambiguous environments.
For Shay, delivery governance is not reporting theatre. It is the operating rhythm that makes product health, roadmap risk, release readiness, security visibility, capacity, ownership and decision-making clear enough for teams and stakeholders to act.
Shay has worked across pharmaceuticals, healthcare technology, retail technology, enterprise digital platforms, cybersecurity, DevOps, product engineering and regulated enterprise environments.
Shay’s experience includes Walgreens Boots Alliance / WBA Technology Center Ireland, Novartis, Teva Pharmaceuticals, Matrix and GO Global-Tech.
Shay Weiss is based in Dublin, Ireland.
The best way to contact Shay is through LinkedIn or email using the contact links on this website.
I am open to senior conversations around Product Engineering, Engineering Leadership, Enterprise AI Transformation, AI Adoption, LLM Security, Delivery Governance and Technology Capability Building.